%0 Journal Article
%T The Impact of TikTok on Pharmacy Education: Enhancing Drug Information Mastery Through Video Learning
%A Bahar Graefen
%A Uzoma Emeakoroha
%A Samah Qasmieh
%A Nadeem Fazal
%J Archives of Pharmacy Practice
%@ 2320-5210
%D 2023
%V 14
%N 4
%R 10.51847/GJXdvZJz7N
%P 49-54
%X TikTok, a well-known application for creating and posting short videos on social media, is an untested educational tool. This study examines ways in which TikTok has impacted pharmacy education with a specific focus on learning concerning drugs. The study compared two groups to see if there are differences between the group using traditional learning strategies – such as textbooks and online resources – and the group using the TikTok platform. Multiple-choice tests were used to evaluate the performance of the two groups. Results show a statistically significant difference between traditional and TikTok-supported learning groups regarding academic performance, highlighting the potential of TikTok-supported learning for improving learning outcomes. These results make valuable contributions to the study of teaching methods and provide evidence of encouraging impacts for implementing advanced social media-based learning strategies in traditional learning environments. This highlights the value of studying diverse and motivating techniques to improve student learning, particularly in pharmacy education. 
%U https://archivepp.com/article/the-impact-of-tiktok-on-pharmacy-education-enhancing-drug-information-mastery-through-video-learnin-2y1sgjqiunrsg63