Archive \ Volume.11 2020 Issue 1

Investigating the Effect of Employee Trust on Behavioral Loyalty with the Mediating Role of Employee Satisfaction, Attitude Loyalty and Organizational Commitment

Azam HoseinZadeh Bahremand, Taher EbrahimiParkouh
Abstract

The aim of this study was to investigate the effect of employee trust on behavioral loyalty with the mediating role of employee satisfaction, attitude loyalty and organizational commitment (read: selected laboratories in Tehran). In fact, the main problem with this study is: Does employee trust have a significant effect on behavioral loyalty through the role of employee satisfaction, attitude loyalty, and commitment? The present study is a descriptive study in terms of practical purpose and in terms of data collection. Structural equation modeling has been used to analyze and analyze. The statistical population of this study is the staff of selected laboratories in Tehran. Therefore, the sampling method is available that due to the limited statistical population, the sample size is 108 people based on the Cochran's formula. A questionnaire was used to collect data. The validity of the questionnaire was first examined by content validity, then by convergent and divergent validity. The reliability of the questionnaire was confirmed by Cronbach's alpha coefficient. Employee trust as the main independent variable, behavioral loyalty as the main dependent variable and satisfaction, attitude loyalty and commitment of employees in the role of mediating variables in this study have been considered. The results showed that the first hypothesis was based on the effect of employee confidence on behavioral loyalty. The second hypothesis of the study, which measures the effect of employee trust on behavioral loyalty through the role of satisfaction and commitment, has been confirmed. In addition, the third hypothesis is based on the effect of trust on behavioral loyalty through the role of commitment and attitude loyalty, and the fourth hypothesis is based on the effect of trust on behavioral loyalty with the middle role of commitment. Also, other sub-hypotheses were confirmed except for one case.



Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 International License.