Designing a Model of Factors Influencing Strategic Agility in Small and Medium-Sized Sport Enterprises

The aim of present study is to design a model of factors influencing strategic agility in small and medium-sized sport enterprises. The present study was carried out using a mixed method (qualitative-quantitative). Its quantitative section was descriptive-survey in terms of data collection method. In the first (qualitative) section, to do field interview, the statistical population of the study included prominent professors in the field of sport management who were specialized in sport enterprises and owners of sports enterprises. They were selected in two primary and secondary phases using purposeful and snowball methods, respectively, for qualitative interviews in the study (14 interviews continued until researcher reached saturation). In the second section (quantitative), after collecting the information in the qualitative section, a questionnaire was made (included 36 items in three general components of organizational culture, organizational structure, organizational agility and strategic agility) and distributed among small and medium-sized sport enterprises in Tehran (n=269).  Kurtosis and Skewness indices were used to examine data distribution (natural or abnormal) and SPSS version 24, PLS version 2.0, and MAXQDA version Pro software was used to examine and answer research questions and draw and develop measurement model and structural model. The results showed that organizational culture, organizational structure and organizational agility are among the factors influencing strategic agility. The results of the structural equations confirmed the relationships in the research model.